BerryWorld are a leading business in international berry breeding and marketing, and have been operating for over 20 years. As their business has grown, so too has their desire to utilise their data to maximise their business output and to streamline their processes, which is where we came in. They recently expanded their Data Science team and invited us to come in and run a workshop to bring additional expertise and to assess some of the main challenges and questions they were facing from a new perspective.

Before the data science workshop, their Data Science team provided us with a list of questions that they were struggling with or particularly interested in addressing, so the day started by going through this list. The questions were quite general by design, and a main priority for the team was the provision of unbiased answers that were not specifically tailored to their specific tech stack or problems. This approach enabled a side-by-side comparison to their own solutions and workflows, and to thereby assess how our recommendations compared to their approach, with the aim being to expand their toolkit with more practical and straightforward solutions. The topics we covered were broad in scope, ranging from recommended tooling, to delivery and deployment of Data Science solutions.

The rest of the day was spent addressing specific business problems. This turned into a very successful brainstorming session with input from all sides. Effective Data Science solutions requires extensive domain knowledge, which they have an ample supply of. Our role was to provide an outside perspective and creative thinking, so in collaboration with the team, we were able to come up with several promising approaches to their problems.

At the end of a very enjoyable and fruitful day we had covered a wide range of technical topics, and the experts at BerryWorld were equipped with fresh ideas and solutions to apply to their data. In their own words:

“We think your suggestions to our workflow and approach to solving problems in the business was insightful and will be a useful benchmark with the direction we will look to take in the future. We liked you did it in a quite informal way which helped to explain our and your ideas as well.” Sergio Astorga, Lead Data Scientist, BerryWorld